A Simple Change in the
Way You Develop
Creative Product and Services
Will Make All the Difference to Your Bottom Line
A creative product has to be a ‘good experience’; it is one that possesses some degree of unusualness
(originality) and usefulness. A creative product is unique in that it combines both the creative person and process
into a tangible object representing the ‘true’ measure of a person's creative ability. The value
of creative product is measured by the society that receives the product.
Creative product differs from works of art in that the value of the creative product is determined by how well
it sells as it appeals to the senses and is validated by its usefulness. All creative product is indebted to other
works in some way
Pricing a creative product is one of the great challenges in life. Even though creative product is designed to
wow a target audience, it’s also designed to do something even more important - generate a measurable response. The
creative product is often more than the creator envisions; and the creator becomes more by creating it.
All marketing communications materials for the creative product should be compelling and simple to understand as
the creative product is already likely to have a leading edge and be ahead of the competition. Study the
competitive creative marketplace and assess where your creative work stands against competitors. Constantly improve
the creative quality and capabilities, and assure timely and informative communication between the creative and the
practical
Copyrights provide control over how a creative product is used. As soon as you write down a story, commit a
photo to film or digital storage, or capture a video, your creative product is protected by copyright law. The
creative product is always the ‘sizzle’ in any business.
Unless the creative product is outstanding, sales results may not be adequate. The protection of our creative
product is even more critical in a digital world because the thousandth copy of a digital film is as pristine and
pure as the original.
Sapphire Members with Expertise in Creativity
The 7 MUST KNOW Techniques to
Build a 'Money Making'
Landing Page
 Get this FREE 7 part Mini Course on how to develop a Landing Page that will get you more traffic and
more sales from your web site.
PART
1 - A simple change in the way that
you develop your Heading will keep potential customers glued to your Landing Page.
PART
2 - NEWSFLASH! Most people
don't realise this, but the visitors to your Landing Page are looking for a solution to their
problems.
PART
3 - An expensive error that most
people make when building a Landing page.
PART
4 - My personal secrets for
building a powerful Landing Page.
PART
5 - The single biggest mistake that
most people make when building a Landing Page. You NEED to know this if you
want to convert visitors 'interest' into 'sales'.
PART
6 - The inside scoop on how to get
visitors to your Landing Page to make a purchase - NOW!
PART
7 - The powerful, proven way of
making money from a well designed Landing page. Do this and others will be scratching their
heads, wondering how you did it!
"I am constantly asked why I give this information away
free.....it's simple. My philosophy is 'What can I do for
you?' and I am determined to share my knowledge with the micro and home based business sector to
enable them to achieve better results in their business". Barbara
Gabogrecan
Get my Mini Course NOW and you will be astonished at what you will learn. There is an on-going
case study to demontrate all steps covered, so that you can compare your own Landing page with this
one.
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