Web Site Copywriting
 Name: Dr Geoff Haw
Business Name: Sagacity Services (Sagacity = knowledge and understanding gained over extended
experience)
Address: PO Box 4007, Narre Warren South
PC: 3805
Phone: 03 5998 4932
Mobile: 0418 580 081
Fax: 03 5998 4932
Email: geoff@sagacityservices.com.au
Web Address: www.sagacityservices.com.au
SELF
Q. Tell us something about
you – your philosophy, your
lifestyle, your ethics, your hobbies etc
A. Now successfully running my own
business delivering website copywriting services that work, professional writing, editing, preparing résumés and
job applications, Master of Ceremonies, facilitator, and training in public speaking services. I’ve been a teacher,
Principal and Senior Manager, and worked overseas with UNESCO. I value education: it opened up new opportunities. I
have a passion for inclusive, strong leadership by example, where team members are encouraged to develop and grow,
professionally and personally. I value integrity and openness. Music, travel, cricket and the Kangaroos are great
loves.
BUSINESS DETAILS
Q. What is it that your
website copywriting business does?
A. Built on the extensive
experience I’ve gained in a wonderfully rich career in education and senior management in Australia and overseas, I offer expertise and services
in website copywriting services, specifically website copywriting that works. I also have a proven record of
success in professional writing, editing, preparing résumés and job applications, Master of Ceremonies,
facilitator, and training in public speaking services, plus other facets of business support. I also offer access
to design and production of low-priced Pull Up Banners, excellent for marketing and promotion to build public
awareness.
Q. What makes your website copywriting business unique?
A. It would probably be the
excellent relationships with clients that quickly develop, leading to clients being confident that they will be
directly involved and that we will ensure that website copywriting required by clients is developed into website
copywriting that works. We believe in engaging people, working with them, meeting their needs and adapting our
programs to their contexts. We also enjoy fantastic feedback and repeat business from clients expressing high
levels of satisfaction with our services, and a remarkably high success rate in preparing applications for people,
gaining interviews.
MARKETING
Q. What is the most important Marketing/Networking
tool/strategy your business
of providing services in website
copywriting services has had success with?
A. I am increasingly becoming
dependent on Internet marketing, including Google, but have also gained high visibility in the teaching profession
through an ongoing small advertisement, and referrals by word of mouth. I am consistently able to produce website
copywriting that works. Another major factor is the consistent excellence of the material and projects that I
prepare, as strongly confirmed by countless clients.
SUPPORT
Q. What is it you are looking for as a member of
HBBA?
A. Networking opportunities,
fellowship, mutual discussions on matters of common interest, new ideas, supporting other HBBA members, using
others as a bouncing board for my ideas, etc. I’d be very happy to help members develop and expand their internet
marketing strategies, including website copywriting that really works.
Q. What is it you can offer to HBBA members?
A. A lifetime of experience has given me an excellent understanding of how
people ‘operate’, and I have well developed views on leadership and management styles. I also have extensive
experience in a broad range of leadership roles in a range of countries, and worked with national and international
governments at the highest level, especially in policy development. These skills enable me to complete very high
quality website copywriting that really works.
Q. How do you envisage demonstrating your support and loyalty to the association of
HBBA?
A. I’ll support it by participating
in online forums, attending seminars, and telling others!
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